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Devin Crosby, who earlier in his career negotiated the most lucrative apparel agreement in the history of NCAA Division II, joins the University of New Haven from Oral Roberts University, where he served as deputy athletics director for the Division I program.
July 30, 2024
The University of New Haven announced today that following a comprehensive national search Devin Crosby has been named the new director of . An influential leader, he has a distinguished track record of cultivating student-athlete success in the classroom, in the community, and on the field. He will officially join the University on August 19.
"A visionary leader, Devin understands and embraces the role athletics can have in supporting and advancing the University's goals," said Jens Frederiksen, Ph.D., president of the University of New Haven. "I am confident he will have a far-reaching impact supporting a culture of excellence that powers our student-athletes to excel on the field, in the classroom, and in the community."
"This is an exciting time to be a Â鶹AV," said Crosby. "The University of New Haven has a bold vision, a welcoming campus community, and a heart for student success. My wife, Cindy, and I are grateful to Dr. Frederiksen, the Board of Governors, and the search committee members for believing in me and the future of . We have a rich athletics history, with talented student-athletes, coaches, and staff. I believe in the direction of the University under Dr. Frederiksen's leadership, and I'm eager to build relationships with the campus community, donors, alumni, and the greater New Haven area. I'm thankful and honored to serve our students and to help elevate Â鶹AV Athletics to unrivaled heights."
Crosby comes to the University from , where he served as deputy athletics director. He helped launch the campaign for ORU's baseball stadium renovation project following the team's historic 2023 season that saw it advance to the College World Series for the first time in 55 years. He also led all revenue-generating initiatives for the athletics department, major gifts, ticket sales, and fundraising events.
Prior to Oral Roberts, Crosby served as director of athletics for eight years at in Boca Raton, Florida. Committed to fostering student-athlete development, he established an athletics care team to support the academic, mental, and physical success of Lynn's student-athletes. He also launched the Spirit, Service, and Strength Conference, an interactive program for student athletes. Under his leadership the cumulative GPA of the athletics program reached 3.3.
At Lynn, he also negotiated a $3 million agreement with Adidas, the most lucrative apparel agreement in the history of NCAA Division II and initiated and completed capital projects at Bobby Campbell Stadium (soccer and lacrosse), de Hoernle Sports Center (basketball and volleyball) and Lynn's baseball complex.
"I'm thankful and honored to serve our students and to help elevate Â鶹AV Athletics to unrivaled heights." Devin Crosby
Skilled at building relationships across higher education, business, and sports, he created the South Florida Showdown – a university-wide initiative that invited six NCAA Division I institutions to Lynn's campus while significantly expanding Lynn's national and international profile. Under his leadership, Lynn created a student-athlete leadership program, added five sports programs, and launched a YouTube interview production in which donors, former professional athletes, and current athletes could share their stories of overcoming adversity.
Crosby has held leadership positions in athletics administration at the University of Virginia, Northeastern University, the University of Houston, and the College of the Holy Cross. He earned his master's degree in education from East Stroudsburg and his bachelor's degree in business information systems from Slippery Rock University.
Crosby and his wife, Cindy, have two daughters, Reese and Reagan.
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