George Heudorfer, MBA

INCLEMENT WEATHER ALERT - THURSDAY, FEB. 6

In-Person Meetings for Day Classes are Cancelled for Thursday, February 6, 2025; Online/remote classes to be held as determined by Faculty.

Thursday's weather forecast calls for snow to arrive in our area at approximately 7 a.m., with snow falling at a moderate rate for 2 or 3 hours before it changes to a brief period of freezing rain and then a changeover to plain rain by early afternoon, ending all together by mid-afternoon. Total snow accumulation is predicted to be 2-3 inches. This will result in hazardous driving conditions.

Due to the storm’s timing and the potential for freezing rain, all in-person day classes on Thursday, February 6, 2025 are cancelled. All scheduled in-person classes beginning before 4 p.m. will transition to being held online or remotely.

Additional information on the virtual format for each class will be provided by the instructor. Any change in the status for Thursday evening's classes beginning at 4 p.m. or later will be announced by 1 p.m. Thursday.

Faculty have been asked to prepare for Online or Remote sessions in the event of in-person meeting cancellations. These options will be determined by the Faculty member and all questions should be directed to the Faculty teaching each course section. Faculty also have been asked to be very understanding and accommodating of the individual situations of their students who may have difficulty managing these alternative online or remote class meetings on short notice.

Please note that only essential employees, as previously determined by their respective department leaders, should report to campus Thursday. All other employees should fulfill the requirements of their role remotely.

Campus operations for residential students, unless otherwise noted, will operate as scheduled, though hours may be modified or changed based on the conditions. Separate messages will be sent from the Peterson Library, the Beckerman Recreation Center, and Dining Services regarding any changes to their normal hours of operation. The Bergami Center for Science, Technology, and Innovation will remain open Thursday for residential students to use for study space and to participate in online classes.

Residential students should be prepared to move their vehicles, if requested, for snow removal operations.

We will provide updates as warranted. Stay safe.

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George Heudorfer Image — Adjunct Faculty

Marketing Department
Pompea College of Business

Education

Master of Business Administration, General, University of New Haven
Bachelor of Science, Business Administration, University of New Haven
Executive Leadership, Cornell University
Business Administration, Marist College

About George

George Heudorfer is a passionate business executive and an innovative eCommerce expert widely recognized for his dynamic leadership and transformative impact on organizations. His enthusiastic approach and tactical marketing experience make him a valuable asset in guiding students through the complex landscape of modern business.

George played a crucial role as the chief digital officer at Logicbroker, spearheading the company's global digital transformation strategy. Under his leadership, Logicbroker transitioned from a tech startup to securing $135 million in private equity investment, positioning the company as an industry leader. George's impactful leadership was instrumental in Logicbroker's international success, where its cloud-based platform processed eCommerce transactions totaling more than $6 billion in gross merchandise value annually.

Serving as an adjunct marketing professor at the University of New Haven, George brings a wealth of practical experience and academic insight to the classroom, enriching the learning experiences of aspiring marketing professionals. His courses promise to be enlightening and inspiring, offering a blend of academic expertise, real-world experiences, and a forward-thinking vision for the future of marketing and business. Simultaneously, he serves as an executive in residence at Connecticut Innovations, the state’s venture capital arm, offering strategic guidance to growth-oriented early-stage portfolio companies.

George earned his MBA and Bachelor of Science in Business Administration from the University of New Haven, where he built the foundation for his business career.

News and In the Media

In the Media

George Heudofer, an adjunct professor of marketing, discusses Walmart's comments on the impact of tariffs on customers as the holiday season approaches.

In the Media

George Heudofer, an adjunct professor of marketing, comments on why Gen Z is turning to Walmart for their shopping experience.

In the Media

George Heudofer, an adjunct professor of marketing, discusses some shopping tips for Black Friday, Small Business Saturday, and Cyber Monday to get the best deals.

In the Media

George Heudorfer, an adjunct professor of marketing, comments on Eversource Energy's ranking in the American Customer Satisfaction Index for utility companies.

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In-Person Meetings for Day Classes are Cancelled for Thursday, February 6, 2025; Online/remote classes to be held as determined by Faculty.

�鶹AV Visit Opportunities